The Global Outlets Alliance (GOA) is a non-profit international organization jointly initiated and established by many famous outlets investors, operators, developers, retail enterprises and business consulting service agencies. It is also the most representative international alliance organization in the global outlets industry. It has branches and offices in major developed countries. Since its establishment, it has been supported by many partners, such as the relevant organizations of the United Nations, the World Trade Organization, the Organization of Economic Cooperation and Development (OECD), the world's famous financial institutions, major European economic organizations, the world's famous outlets, the world's famous economic institutions and the World Association of Small and Medium-sized Enterprises ( WASME ), etc.

The Global Outlets Alliance has more than 7000 high-end commodity brands and rich enterprise resources with more than 3000 outlets shopping malls, shopping towns, commercial streets and life experience centers. The alliance adheres to the principle of "advanced concept, model innovation, quality first, top technology, quality service, integration and sharing, development and improvement and pursuit of excellence" to promote the healthy, orderly and efficient development of the global outlets industry, further provide all-round high-quality services for members of the global alliance and contribute strength and wisdom to the development of the global outlets industry.

At present, the members of the Global Outlets Alliance have expanded to outlets associations and business associations in more than 60 countries and regions, including members of enterprises in production, manufacturing, processing, operation, retail, e-commerce, technology, service, etc.