The Global Outlets Alliance shoulders  glorious historical mission to fulfill and realize the common goals of the organization:

1. Provide a world-class platform to contribute wisdom and strength to the development of global outlets industry and retail economy.

2. Promote the service spirit and innovation concept of outlets industry, make every effort to improve the social status quo of unbalanced development of commodity economy, uneven distribution of national and regional resources and asymmetric information, optimize the allocation and utilization of overall social resources of all countries, reduce the overall transaction cost of the industry, promote the healthy development of outlets industry and retail economy of all countries and enhance global outlets industry overall benefit of the industry.

3. We should vigorously advocate free trade and oppose unilateral trade and protectionism.

4. Based on the principle and basis of integration and development of outlets industry and sharing economy, vigorously promote research and innovation for sharing economy and new economy, and provide global comprehensive development for the development, economic transformation, industrial upgrading, scientific and technological development, industrial innovation, financial innovation, information integration, industry interaction, effective utilization and sustainable development of various resources of outlets industry in all countries with integrated alternatives of solution.

5. Actively participate in the investment and capital operation of outlets industrial projects, especially those related to industrial innovation and development, and provide information, funds, talents, employment and other opportunities for the development of global outlets industry.

6. To promote exchanges and establish partnerships among outlets industry members from all over the world and to make positive contributions to promoting the integration of global outlets economy.