The project is located in Nanhai New Area, Weihai City, Shandong Province. It is about 50 kilometers north of Weihai Central District and 20 kilometers south of Wendeng District. The total land area of the project is about 360,000 square meters and the total building area is about 500,000 square meters.

The project is a new urban centre integrating fashion shopping, leisure vacation and ecological livability, with a collection of famous special zones, resort hotels, catering and entertainment, yacht terminals, fashion cinemas, children's entertainment and ecological livable areas.